Purpose of the business shouldn't be on creating customers, but on retention by keeping them first, organisation second
The result driven and enthusiastic digital
branding agency was brought into existence by Mr. Rachit Chakarwarty, CEO and Co-Founder
of iBrandox Online Pvt. Ltd with the aim to offer customized web
solutions globally. Since, its inception it has been growing at a faster pace and
established a strong foothold in the digital marketing industry. A personality well
equipped with the dynamic leadership, creative thoughts, passion and determination
has taken the company to a next level of unmatchable success.
Mr. Chakarwarty does not only belief in delivering quality services but also
establishing a cordial rapport with the clients. He firmly believes that the purpose
of the business should not be on development, but on retention of customers and
employees. According to him, clients and employees both are strong pillars of a
company. Weakening of one pillar can put the company into a big turmoil. If employees
get week then who will bring smiles on customer’s face and if customers become unhappy
then who will bring smile on our faces. With a view to drive company’s growth and
sustainability, we work towards motivating employees to serve the client’s to the
best of their capabilities.
Experience:-
Rachit has given a kick-start to his career by working in various industries pertaining
to digital marketing. He gained immeasurable experience of eight years in industries
like hospitality, real estate, educational and insurance industry. He has put the
skills achieved in building up an exotic digital company, iBrandox Online Pvt. Ltd.
Educational background:-
Graduated from Bristol Business School, University of the West of England, Mr. Chakarwarty
had carried out research on ‘Customer Relationship Management’. The business skills
and proficiency earned by him have laid a strong foundation for the ‘iBrandox Online’
Idea behind iBrandox:-
iBrandox was created with a significant aim of providing customized digital marketing
solutions to its potential end users. There might be numerous digital marketing
companies across the world but the strategies and quality adopted by iBrandox is
unparalleled. Our proficient specialists equipped with in-depth knowledge and sharp
acumen has the potential to deliver top-notch services at your doorstep. After working
with various industries, he realized that there lies a huge gap between the clients
and customers. Communication gap between the projects managers, development team
and the clients, ii) unorganized delivery process, iii) and, poor retention development
model was few of the major causes of turmoil in the company. With the help of gained
in-depth knowledge and strong leadership of Mr. Chakarwarty, he has been able to
create a transparent system that can offer satisfactory result to the clients and
company.
Personal Life:-
A crazy sportsman, an adventurous geek, a party freak are some of the words used
to best describe his persona. His new book, 'Making your customers smile: Retention'
will be on shelves soon. Meantime feel free to visit the digital studio
for a cup of chai with him. You can contact him at rachit@ibrandox.com