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5 Top Web Designing Trends to Watch For in 2015

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The rapidly changing and evolving technology has left businesses with little scope but to keep pace with the developments. The demands of online customers is rising and changing at an unimaginable pace and therefore, it has become all the more crucial for businesses to either revamp their existing site or create an entirely new website, which is modern, easy to navigate, interactive and at the same time contains rich content. This is precisely why businesses need to hire a reputed web designing agency such as Gurgaon based iBrandox and embrace new layouts, styles and web design trends to ensure long-term success. Read on to find out the top 5 web designing trends that businesses need to watch out for in 2015.

1. Parallax Scrolling: Parallax scrolling is unique web design technique that has gained immense popularity in 2015. This form of web designing is all about designing the background of the site in a manner that it moves slowly in comparison to the foreground. This results in the creation of a unique 3D effect, which is highly attractive and intriguing for the website visitors. Businesses, especially those that belong to the creative industry, can use parallax designing to enhance the very look of their site and entice online visitors and exiting and potential customers. This will automatically result in increased sales and revenues for them.

2. Websites with Long Scrolling: Yet another web design trend that is widely being used by web design firms such as iBrandox is creating websites with long scrolling capabilities. For instance, Apple designed a special page for its iPhone 6, wherein the company included a host of information on one single webpage in a very compelling and sleek way. Given that an increased number of people have started using mobile phones and tablets for accessing internet, scrolling a single website page is far easier than clicking on small-sized links for navigation purpose.

3. Responsive Website Designing: An increasing number of organizations are acknowledging the importance of responsive website designing. This technique of designing is all about creating a website that adapts itself in accordance with the size of the screen it is being viewed on. At a time, when almost every person uses a mobile phone and even the number of tablet and laptop users has increased exponentially, creating a responsive website has become extremely important for businesses of all scales and sizes, since it offers ease of navigation and browsing.

4. Storytelling Websites: Companies, big and small, have come to realize that their site provides them with a unique opportunity for narrating a story. This is precisely why they are relying on leading web design companies such as iBrandox to use website design elements, navigation and layout in addition to content in a manner that it offers unlimited scope for storytelling. A growing number of web design agencies are now pairing animation with interaction to add the “Wow” element into their site.

5. Hiding Main Menu: Similar to the slideout or flyout menu designing, web design firms are also experimenting with a newer style of designing wherein they hide the main menu of the site when a visitor visits the website for the first time. Further, the hidden menu can only be viewed when a visitor clicks or moves the mouse over a specific icon on the site. The growing trend towards designing simple yet brilliant websites has encouraged many web designers to hide the menu behind tabs and buttons.

To conclude, companies that are looking to get creative and want to experiment with their business website can use one or more of these web design trends to transform and revamp their site to give it a much more fascinating and appealing look.