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10 Features Must In E-Commerce Website Development

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Online buying helps people save a lot of time and energy. Besides it also offers them with a plethora of product options. This is primarily why the online selling business is gaining so much popularity. However, before you delve deeper into the online selling business, it is mandatory that you design an exciting and effective e-commerce website layout. To begin with think about the experience you would want the online users to undergo, when they visit your site and also chalk out the future roadmap for your website. Here, take a look at the 10 features that must be included in your e-commerce website development plan.

1.. Quick And Easy Search: Your e-commerce site should be designed in such a way that it makes searching for products quick and convenient. Include an appropriate and effective search bar on the site and also ensure that search results are accurate and appropriate.

2.. Customer Is The King: There is no point in having an e-commerce site, which fails to offer quality content to your target users. A happy user will spend more time on the site and will make one or more purchases if he is satisfied with the products. Therefore, include informative, useful and targeted content on your site.

3.. Easy To Navigate: A focused and easy navigation will make your site all the more exciting for your users. Not only will they browse through varied product categories but also pick items of their choices. Make sure your site has an attractive menu and sub categories.

4.. Good Images: One of the first steps towards having an attractive e-commerce site is to add high-quality images to it. Low or inferior quality images will make your site appear dull and boring. Therefore, upload professional and good quality images and help your customers make the right choice.

5.. Describe Your Products: Don’t have code numbers or names for the products you plan to sell through your site. Instead, make an effort to include useful and informative product descriptions as that will assist your users in making a well-informed choice and improve your search engine visibility too.

6.. Include The ‘Why’ Factor: Designing an eye-catching site is one thing and compelling the users to buy products via your site is quite another. Highlight all the relevant points and factors to tell your customers why they should purchase products through your e-commerce website and not others. For instance include points such as free of cost delivery, best prices, secure online payment and customer support among others.

7.. Design Matters: Your site should be attractive in looks and communicate your brand message very clearly. Don’t design a messy site that includes unwanted features. Make your site user-friendly, customer centric and appealing to boost your sales and profits.

Easy Checkout Feature:
Your e-commerce website should have an easy checkout feature. Remember, if your site is not easy to navigate then you will end up annoying your users and they will either abandon their shopping carts/orders or never pay a visit to your site again. Also, don’t forget to include the guest login functionality for users who don’t intend to sign up with your site.

9.. Prompt Customer Service & Support: Users who visit your site and glance through various product categories will be more than glad to know that your site offers prompt customer service and support. Include customer support details such as contact numbers and email addresses and information regarding time and delivery of products. Also, mention details regarding return policies so that your customers have the option of returning a faulty product.

10.. Relationship Is Important: Build strong customer relationship with your potential and permanent users by including an email sign up feature and also use Twitter and Facebook to keep your customers informed about your products, build customer loyalty and brand awareness.

So, if you are planning to have an effective and attractive e-commerce site for your brand of products, then get in touch with iBrandox, best e-commerce development company in Gurgaon that can fulfill all your online e-commerce goals in no time!