In the prevailing scenarios when SEO cannot be ignored, it becomes crucial to check whether your SEO marketing agency is serving you what it actually needs to? As an enterprise you invest complete trust in the SEO agency hired by you, but is the amount and trust invested being valued by the agency or are you just another client who is being fooled around? It is therefore essential to keep an eye on the results received by you through the efforts of the agency. By doing so you will come to know whether your agency is helping you or harming you. And if you feel investing in them is not paying you anything back then act wise. Change your agency.
In this article we have listed out 7 reasons why you should get red-off your current SEO marketing agency:
Improvement in rankings or traffic does not happen overnight but your SEO agency should be able to display to you the progress of the strategies adopted by them. The money paid by you to your agency should be justified through deliverables received. The SEO agency should at least provide you with the audit of your site or the ways they have implemented to optimize the content of the site.
2.No questions asked:
Even months after recruiting the SEO agency, they do not seem keen upon asking you about changes happening in the organization or asked for your help to understand target keywords or might even ask you for access to your CMs.
If the current SEO agency is not being transparent to you while presenting its reports on the progress of the site or doesn’t take the ownership on suggesting the changes needed to implement to improve the performance of the site, then it is definitely time to get rid-off your current SEO marketing agency
The SEO agency that you have hired is working for your site’s ranking and therefore you have every right to ask them questions related to the progress and strategies they plan to implement. If the agency refuses to answer your query or gives you vague answers for your questions asked and highlights confidentiality in showing their efforts then, it’s time to think again.
if the traffic for your site is dropping consistently, check what were the recent changes made in the site that led to the falling numbers. Get in touch with the concerned authority and get an accurate picture of the reasons behind the decline.
your page ranking is one way to check how efficiently your SEO agency is working for you. Decline in the page ranking can be due to numerous reasons but if it is consistent then your SEO agency might not be putting enough efforts to take care of it.
7.Dismisses Social Media Involvement:
Social Media and SEO go hand in hand and if your current agency doesn’t realize the importance of strong existence on social media platforms then surely it is time to get rid-off with the agency and switch over to the one that can deliver better results.