The centerpiece of your law firm’s presence is its website. The website must be a combination of elegance and sophistication to showcase your law firm’s brand and promotion of its work to establish the credibility of your law firm. Here are the key features of a legal website.
Your website should showcase the values, brand and accomplishments in a modern and clean fashion. Research shows that 2 out of 3 visitors prefer looking at a beautiful website. The design must also guarantee that the user experience is top notch and should provide a clear path to the visitor. The visitor is intimately connected to your law firm’s story and he can freely look for information about services needed and the lawyers who can assist them.
Beautiful aesthetics are important but is not enough by itself. The website should be supportive of the law firm’s business oriented goals and this might require the website to host databases for accessing client information and other important features.
The website should build upon the back end functions and should also integrate with the law firm’s current IT stack. This means that the website creation should be such that you do not need to change the software managing the client information and neither is there need for new IT investments.
Security is the need of the hour considering the fact that you will be having client information on the website. There should be zero tolerance for digital vulnerabilities and other kinds of liabilities that are costly to the brand. Airtight security measures like hardened servers, firewalls, encryption and compliance with web security standards is essential.
All in all, the website should aim at providing a unique and refreshing user experience to visitors. Users should be able to navigate with ease from one portion of the website to another and there should be strong search capabilities inbuilt in the website. People have a lot going on today and they should be having access to information is as little a time as possible.
The legal website is a harmonious blend of aesthetic appeal, deep and useful content and quality user experience. The design of the website should be sleek and stylish and should reflect the core values of the law firm. In this manner the audience drawn to the website will tend to stay and convert into positive leads.
iBrandox is a highly experienced website design company in Gurgaon and Delhi NCR India, that builds websites for law firms among other things. Get in touch with us today to help you build a highly credible website.
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